Competitive Strategy Sessions on July 21st and 22nd!

Dr. Warren Lieberman, President of Veritec Solutions, will be conducting a self-storage pricing strategy session as part of The Storage Group’s Competitive Strategy Sessions on July 22, 2020 at 2:45PM EDT.

Warren will be covering the following critical topics in self-storage pricing:

• Where you compete makes a difference. Pricing behaviors, such as price-change magnitude and frequency, varies by location. Therefore, where you are located may affect your pricing strategy.
• What about convenience in self-storage? Even though all units may look the same, there is still the concept of differentiated convenience in self-storage. Warren will look at how important convenience is to the customer.
• How much extra will self-storage customers pay? Warren will look at opportunities in convenience, where customers willingly pay more.
• Rent differentials and unit convenience. Warren will review a case study with actual data on exactly how much more customers will pay for convenience. (The data may surprise you!)
• Small price change, big profit impact. Warren will identify and examine how incremental pricing opportunities may have a big impact on profits, despite smaller increases in overall revenues.

The Storage Group’s 2-Day Competitive Strategy Sessions Conference

Warren’s session is part of The Storage Group’s 2-Day Competitive Strategy Sessions Conference. The Conference starts at 9:00AM EDT, where you’ll learn from a Who’s-Who list of visionary self storage pros. You’ll get to network with industry pros, experience the latest products and services, and gain useful knowledge and resources to grow your business. In addition to Warren at Veritec Solutions, you will also get to hear experts from the the following firms:

• Call Here Self Storage Call Center
• Haviland Storage Services
• Investment Real Estate, LLC
• SelfStorageAuction.com
• Self Storage Legal Network
• Storage Asset Management
• Storage Commander Cloud Software
• Storage Protectors
• Veritec Solutions
• VizPin
• ClickandStor® Online Rental Suite

This virtual conference allows you to attend from the comfort of your office!

This conference is part of a series of competitive strategy sessions offered by The Storage Group. Thank you to The Storage Group for hosting this exciting conference!