COVID-19 Pricing Options Presentation
We are happy to announce that Dr. Warren Lieberman, President of Veritec Solutions, will be making a virtual presentation to the Idaho Self Storage Association on a timely and relevant topic, COVID-19 Pricing Options for Self-Storage.
COVID-19 has affected self-storage pricing, often in dramatic ways. Warren will outline what pricing strategies self-storage operators have adopted during these pandemic times. He will review the relative advantages and disadvantages of each strategy.
During these states of emergencies, operators have often taken a more risk averse approach to prices and increases. Warren will highlight instances where taking too safe an approach may in fact increase risk in the longer term. This is especially important during this critical time, with so many things going on.
COVID-19 increasingly appears to be one of a series of ongoing emergencies, as we deal with wildfires in the west and hurricanes in the south. Pricing during states of emergencies may be a new normal that we must all confront.
Knowing what COVID-19 pricing options you have is especially critical during this time. Warren will be presenting at the Idaho SSA Annual Meeting on October 13, 2020 from 11:05 AM – 11:50 AM MST. See the Idaho Self Storage Association Events page for registration and event information.